WAYS TO INCREASE MY WEBSITE TRAFFIC AND GENERATE SALES
CREATE A BLOG
There are 1001 ways to be online today. To attract traffic to your site, you need to get people talking about yourself and make yourself known. You can show your dynamism by creating a blog to highlight your expertise and get people talking about you. The blog will allow you to create quality content that will help refer to your site, but also to publish content frequently so you don't forget about your customers. It also gives your customers the ability to interact, leave comments on your articles (and thus add more content).
Creating a blog and writing content will increase the interest of your visitors who will tend to return if your content is relevant. On top of that, by posting content regularly, you tell search engines that your site is dynamic and increase your chances of being better referenced.
Making a blog live is a time-consuming activity that can seem laborious. If you don't want or don't have enough time to devote yourself to it, you can call on our web writing experts and seo.
GUEST BLOG
BE ACTIVE ON SOCIAL NETWORKS
Social networks have become a must in any traffic generation strategy. If you've already installed and set up a tracking tool like Google Analytics on your site, take the time to analyze the amount of traffic coming from social networks. If it is 10% or less, it is because you are under-exploiting this source of traffic. In addition to the fact that social networks allow you to increase your site traffic, it allows you to make sure that your visitors do not forget you. By staying active on social networks, you can create engagement with your followers and offer you the opportunity to share your content. But being on social media doesn't mean telling and doing anything. You need to put in place a community management strategy to be effective.
Be aware that you can also sponsor posts you post on Facebook or LinkedIn to reach a wider target and capture new visitors to your site. For more information on social media advertising, you can visit our "Facebook advertising" page.
USE GOOGLE'S ADVERTISING SYSTEM
99.99% of Google's revenue comes from Google Ads advertising so it's obvious that Google will do everything to ensure that its Internet advertising system allows you to increase your site's traffic so that you spend more on its platform. This paid traffic source can be extremely effective if you want to quickly boost your site's traffic.
You can also use the technology called "re-marketing" in English, which is to display an advertisement to everyone who has visited your site at least once. Some people need to think carefully before making a choice, whether it's buying a product or renting services. They need to think before they go back to what they have consulted. Remarketing is there to remind them that they have visited your site during their purchasing process. With remarketing, you win targeted and skilled traffic that has a better chance of converting!
This form of advertising is a tremendously effective way for anyone who wants to bring visitors back from a site and make sure they are not forgotten. Retargeting works both on Facebook and on all sites that have agreed to display advertising (and there are many).
CONCLUSION
The 11 tips listed below will actually allow you to increase your website traffic if you put them in place optimally. Some have their limit (signing or sharing on social networks) but others really have almost unlimited potential (notably online advertising and natural referencing). If you're already implementing some of these practices but don't know how to improve your performance, please contact us for a free review of your site or actions you've already implemented.
Looking forward to accompanying you!